Unique Musical Wristwatch
Reuge Company Reuge, a Swiss music box producer, has developed a unique musical wristwatch under the brand name of Mermod Freres. The timepiece does not simply offer the 'minute repeater' function - it does not have a hammer striking a bell. Instead, the musical wristwatch has incorporated special disks activating metal strips, the same way as in our grandparents' old music boxes. The Reuge Company was established in 1886. It represents the only remaining music box maker in Switzerland and only one of three in the world. It is managed by Kurt Kupper, the new CEO of the brand. Reuge products range in price from 300 to 120,000 Swiss francs.Reuge musical creations bear a distinctive touch of modernity. Just imagine, the latest of the brand's music boxes was designed like a V-shaped engine exclusively for Ferrari! Innovative Ideas Kurt Kupper has initiated a few innovative ideas - the company has developed the following original music boxes:music boxes for Maybach automobiles;bell-boy hat-shaped music boxes for all the just-married at the Peninsula Hotel in Tokyo, with the waiting list completed till the end of 2008; Harry Potter music boxes, including a 'musical piece of furniture' equipped with an LCD screen and DVD player; and even special music boxes for the BirdLife animal welfare foundation with Her Royal Highness Princess Takamado of Japan as the foundation's Honorary President. Mermod Freres' Acquisition Reuge has recently acquired the Mermod Freres watch company, with the foundation dating back to 1816. The company was established in Sainte-Croix, also the home of Reuge. Mermod Freres specialized in the development of complicated watches and mechanical music boxes. Unfortunately, after the crash of 1929 the production was stopped.After almost 80 years, the Mermod Freres watch company has been revitalized, having presented a world first - the Primo 4. The development of the timepiece has been based on the four-year research. The new watch has successfully mixed two types of savoir-faire
Imported: 10. Dec 2007 (12:56), watchreport.net
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