The Apple Watch – Geek Appeal vs. Snob Appeal

The Apple Watch – Geek Appeal vs. Snob Appeal   One fact stood out at Monday’s Apple press event and that is that the Cupertino-based tech behemoth is aiming for two distinct groups with its first wearable device: geeks and status seekers. The former will buy the …

Imported: 10. Mar 2015 (13:23), WatchReport.com | Real. Honest. …

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