Wednesday, Apr 22 2009
articles: 9
Michael Phelps At The Omega Boutique: Just As Crowded As You'd Expect
Crowd Gathered Outside Omega Today To See Michael PhelpsWe took a trip to mid-town today, Fifth Avenue to be exact. We did so to check out the new Omega Boutique which has opened (see?), but we have actually been there before. In fact, we even Tweeted about it last week …
The Omega Solar Impulse: Flying Around The World, Earth Day Edition
In honor of earth day, we thought we would feature a piece that has a decidedly earthy / alternative energy overtone to it. We are talking about a special edition Omega Speedmaster, one that was introduced at last years Basel to little fanfare. It is called the …
Audemars Piguet- The CNC Department Gallery
(Metal rods for watch cases and bezels.) The second stop on my Audemars Piguet factory tour, was the CNC department. In this department, automated CNC milling machines are used to manufacture cases, bezels, watch hands and more. Most of the machines in this department are …
Too Late Watches: Jolly candy watches
Remember when the multi-colored iPod nano ads came out? How you were all like “Ohhh… I’d like the orange one maybe. And the black one is amazing!” Well, here is Too Late, a watch company that truly attacks that weird hunter-gatherer node in the brain that encourages us to …
IWC For Prada Ref. 3708 Limited Edition Watch Available
I've often thought it odd that Prada is of the few luxury fashion brands out there that doesn't a nice watch collection. I mean they do have some branded watches, but they are nothing special. The brand is really missing out. This IWC watch is the next best thing, and is a …
(Part III) Audemars Piguet- The CNC Department
(Cases, bezels and rotors ready to go to quality control and finishing departments) The se fef cond stop on my Audemars Piguet factory tour, was the CNC department. In this department, automated CNC milling machines are used to manufacture cases, bezels, watch hands and …
Audemars Piguet - Forged Carbon Department Tour
This is the first part on my recent tour of the Audemars Piguet factory and museum, in LeBrassus, Switzerland. My tour started in the "forged carbon" department. Instead of taking notes, I figured it would be more interesting to actually photograph and videotape the carbon …
An Invitiation From Our Editor: Exclusive Early Access To Luxury Society
At Hodinkee, we pride ourselves on being ahead of the curve. Whether it means finding the hottest new brands before anyone else, predicting market trends for vintage watches, or using a new platform to discuss old topics, you can count on us to bring you new ideas and …
(Part II) Video showing the process of manufacturing "forged carbon"
(This video is part of the Audemars Piguet "forged carbon" post below.) Please check back tomorrow for Part II of my Audemars Piguet factory tour, the AP CNC department. Later in the week I will publish Part III and Part IV, the AP after-sales department and the famous AP …

